SALES MATERIALS
VIDEOS
CLIENT CHALLENGES
  • Abundance of competition.
  • Low quantity of candidates.
  • Aggressive hiring plans.
  • No access to creative team or lacks understanding of display advertising.
KEY BENEFITS
  • Stand out from competition – remain top of mind with quality candidates.
  • Increase quantity and quality of applications.
  • Increase brand awareness.
  • Turnkey advertising – our team creates the ads and launches the campaign (no need for assets, targeting criteria, etc).
  • Consistent brand  - creative matches employment brand as displayed on CareerBuilder and employment website.
KEY FEATURES
  • Quick and easy adverting solution.
  • Consistent message across all CareerBuilder assets.
  • Ads serve only to relevant users based on their search behaviors.
  • Reach proactive candidates searching on CareerBuilder, and passive candidates as they surf the Internet.
  • Reporting includes application data.
KEY STATISTICS
  • Average Click-through rate for all PNA campaigns is .12% - however, the performance of a campaign should be measured beyond the click.  PNA drives brand awareness and more traffic to your job posting.  Additionally, we are able to track direct and indirect applications (2013 Results).
  • On average we see a 40% in applications while the campaign is active (as compared to the jobs without PNA) (2013 Results).
KEY MESSAGES
  • Post-N-Attract turns your Job Posting into a dynamic ad that targets your ideal candidates. We match your job opportunity to a specific candidate profile, so your opportunities appear prominently at the exact moment those candidates are searching. As a result, you will attract more qualified people to your opportunities.