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This survey was conducted in September of 2008 on the Gethuman Web site.
Gethuman.com is a resource that thousands of consumers use each day to help them understand what kind of experience they will receive from a company's customer service. In this survey, responses and opinions were gathered over an entire month while these consumers were researching and requesting service from nearly a thousand different companies. "Fuze understands that the final judge of their software is the consumer who uses it to get support. In this competitive and challenging economic climate, companies cannot afford to ignore the voice of the customer. Failure to meet or exceed customer expectations is lost business and brand devaluation, which is far most costly than any expenditures required to keep customers happy and loyal to their brand.", says Walt Tetschner, Consumer Advocate and Director of Gethuman.com.
The results of this survey, are meant for organizations as a benchmark on service expectations, during business hours and across a spectrum of customers who use the internet to get service. Companies will be able to use the information to help remain competitive, find ways to improve brand loyalty and lower customer turn-over. "Our software is only effective if it enables our customers to meet or exceed consumer expectations. These survey results clearly define what consumers expect and what companies must deliver to provide online support that enhances rather than erodes brand loyalty.", says Chuck Van Court, President and Founder of Fuze Digital Solutions.
CLICK HERE FOR SURVEY RESULTS
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