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You can buy insurance through an insurance agent that represents one or more companies or directly through the insurance companies that sell policies using their own employees. Buying directly will generally not save you any money. 

When looking for an insurance agent or company, consult your
state insurance department, the yellow pages of your phone book, and most importantly friends and relatives to find out who they have their insurance through and their level of satisfaction. Several websites also exist to help you quickly search through multiple offerings based on criteria that is important to you.