Premiums are generally lower than those for permanent insurance such as Universal or Whole Life. Lower premiums allow you to buy higher levels of coverage for your premium dollar. Term insurance is a good choice when you are looking to cover specific needs that will disappear in time, such as mortgages or family expenses for children.

Without a doubt, term insurance is the most cost-effective way to get the maximum coverage at the lowest cost, guaranteed for up to 30 years.